CONTENT IGNITION

Role: Business Manager – Duration: 5 months – Based in Lisbon

Content Ignition is a Portuguese online agency whose mission is to increase client’s opportunity to sell through digital channels. Content Ignition belongs to Actual Sales group.
I planned and launched digital campaigns for five countries.
My main responsibility was on the sales side, developing business with local and international partners that wanted to increase databases (email, telemarketing, postal), but also had a role on the marketing side, contacting affiliate networks and publishers to run campaigns.
Part of the job was to analyze the performance of the pages and quickly report changes to be done both with design and technical team, so it involved multidisciplinary internal communication.