Role: International Sales and Marketing Manager – Duration: 3 years and 6 months – Based in Frankfurt
eGENTIC is a German online lead generation company with a worldwide reach that provides quality leads for direct marketing activities.
As International Marketing Manager, I acquired a large experience in buying digital media under different models – CPM-CPC-CPL- in more than 30 countries.
My main responsibility was to maintain and increase relations with International networks, publishers, and affiliates.
Achieved and managed several successful partnerships with prominent international desktop and mobile traffic partners and acquired strong experience regarding legal relationships and contracts in the online/new media industry.
This experience gave me a great opportunity to understand how to do business with different cultures, time zones, and languages.
As a Sales Manager, focusing on Portuguese Market, managed a +1M database and worked multidisciplinary projects related to online performance marketing, telemarketing, mobile marketing, direct mail, email and SMS marketing.
Responsible for business development and account management with direct clients, agencies, list broker, and call center.